CARL JOHNSON
ERF Limited was formed in 1933 when Edwin Richard Foden founded the company with his son Dennis. Under the guidance of design engineer Ernest Sherratt, the best components available at the time were assembled to create vehicles that soon earned a reputation as good lorries capable of earning good revenue with reasonable running costs. This approach continued, more or less, until the end of the company and proved to be a very successful and lucrative business plan with a lot of development costs being borne by the component suppliers. This book is a broad overview of the company, with almost 200 photos offering an insight into the range and model types that spanned the years. The majority of the images included here are previously unpublished and offer a wonderful tribute to this much-loved manufacturer.
