RENÉ STAUD
Nothing says summer like driving a convertible. The car without a roof has always been a symbol for luxury and laissez-faire. And it still holds true today: everybody whos anybody drives topless. The larger four-seater convertibles in particular have always been highly sought afterbut they are difficult to build and have usually been made as coupés for this reason. Mercedes-Benz has always been a pioneer in this area. Mercedes-Benz: The Grand Cabrios & Coupés gives us a peek at the long-standing partnership between Mercedes-Benz and Stuttgart-based photographer, René Staud. Carefully staged photos show graceful curves and precision down to the finest details that convey the companys dedication to a very special kind of driving pleasure. This volume presents the most important convertibles and related coupes from 100 years of Daimler automotive history. A special highlight is Daimlers new flagship, a convertible based on the new S-class that is being rolled out at the 2015 IAS. Even though summer eventually comes to an end, and sunny days can give way to showers, this book stands for everlasting convertible adventures.
Photographer René Staud made a breakthrough with the development of his Magicflash® lighting technology; this type of surface lighting helps him greatly in his ad photos for top-shelf automakers. Staud and his team continue to develop new ways to meet the highest demands of the industry in both creativity and service. He has amassed 35 years of experience in ad photography; and has literally built the image of many companies with his photos.
